Essential Tumblr Do's And Don'ts By Internet Marketing Companies

By Rob Sutter


Tumblr is, without question, among the most interesting websites under the social media umbrella. While it's mainly used for blogging purposes, you might not realize that it can have quite an impact on marketing. As a matter of fact, it wouldn't be far-fetched for Internet marketing companies to make Tumblr part of their respective strategies. If you'd like to know how this can be done, consider the following do's and don'ts.

DO create a unique-looking account. The first thing to know about Tumblr is that everyone has their own accounts. These are largely managed through the blogs that are created, which means that you should spend time making yours unique. You might do this through certain pictures or colors, or maybe it's the entire layout that you'll be focused on. Regardless, uniqueness goes a long way, as any Internet marketing company will attest.

DON'T forget to follow others. If you find other Tumblr blogs with similar content to yours, why ignore them? Tumblr gives you the ability to follow blogs, much like how Twitter allows you to other follow users. By doing so on the former website, you will be able to see the posts they create on your feed, allowing you to stay updated on what they're up to. Following others matters, not just on Tumblr but social media as a whole.

DO know the features of Tumblr. Like any other social media platform, Tumblr boasts a collection of features you can take advantage of. According to authorities like fishbat, users can queue posts for the future, meaning that you won't have to post them immediately. You can also draft posts you've been creating so that you can come back to them later. These are just a few features that Internet marketing companies can use to get the most out of this platform.

DON'T be afraid to cut loose. Even though Tumblr is a social media website through and through, this doesn't mean that you should take yourself too seriously. On this website in particular, it pays to cut loose and showcase some humor. After all, this is the type of content that Tumblr users seem to gravitate to the most. Whether it's through GIFs, short videos, or what have you, humorous content will net you followers.




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