Mobile Application Companies: What Makes Addictive Mobile Games?

By Arthur Williams


One of the reasons why certain mobile games perform better than others is because of how addictive they are. While they seem simple in concept, in most cases, they are simply so engaging that it's difficult to put them down. You might have logged several hours into a single game without even realizing it. For a better understanding of what makes said games so addictive, the following information from mobile application companies is worth recognizing.

According to agencies along the lines of Lounge Lizard, the best games on cellphones, tablets, and the like tend to be the simplest. This is especially true when it comes to premise, as evidenced by such titles as Angry Birds and Jetpack Joyride. They don't have complex plots, but mobile games don't necessarily need them if they can keep the attention of players in other ways. Needless to say, simplicity goes a long way in this regard.

Another common trait that mobile games share is the emphasis on singular actions. Going back to Jetpack Joyride once more, it focused on simple gestures that even casual players could get the hang of. In order to fly, you'd press down on the screen. If you needed to descend, you'd let your finger off. These are just a few examples, but they speak greater volumes about simplicity in regard to these sorts of games.

What about the various special effects that mobile games are known for? One of the best examples of this is Bejeweled, which puzzle game fanatics should be familiar with. When combos are scored, players are treated to a series of flashing colors and special effects. To say that these matter would be an understatement, as they can be used to maintain the attention of players, ensuring that they stick around for longer.

As you can see, there are numerous factors that play into the addictive nature of certain mobile games. If you're planning on creating a game from the ground up, you should be prepared for the challenges that lie ahead. It may be difficult to know what's needed to make these titles engaging, but rest easy knowing that there are resources that can help. By taking advantage of said resources, the games you produce will perform exceptionally.




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