Social Media Do's & Don'ts, From Long Island SEO Agencies

By Rob Sutter


Social media has grown from being a communication resource to an integral part of our lives. It's easy to see why, as most people are active on some social channel or another. Whether you enjoy Facebook, Twitter or a mix of platforms, they can be used better than you might already be doing. How can this be done, you may wonder? Long Island SEO agencies may be able to help. Here are just a few social media do's & don'ts that you should be aware of.

DO ensure that your content matches your brand. Content on social media matters, but not everything will grab your attention. This is why you should make sure that your posts are not only attention-grabbing, but useful to boot. If you're running a marketing firm, for example, perhaps you can share posts regarding changes in the industry. While this is just one example, it speaks volumes about how far relevant content can take you.

DON'T limit yourself. You might have your sights focused on only the biggest platforms - Facebook arguably rules the roost, in this respect - but this doesn't mean that you should limit yourself. As a matter of fact, Long Island SEO agencies will stress the importance of creating accounts across different sites. According to companies like fishbat, by doing so, you'll be able to expand your audience.

DO be mindful about your social media schedule. Even though posting on social media is a given, what you may not know is that a consistent schedule matters. Let's say that you'd like to tweet only a few times a day. If this is the case, you want to make sure that this schedule is maintained. Falling off the wagon, in this respect, can result in you losing social traction. Anyone that uses the channels mentioned earlier will tell you the same.

DON'T let your audience go ignored. Social media engagement is important, to say the least, so you shouldn't let your audience go ignored. As a matter of fact, it's in your best interest to response to any comments or questions that you receive. By doing so, not only will you be able to create dialogues but boost your brand as well. People will treat you with greater respect, which can translate to better business down the road.




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