Emotion Detection Technology And What You Should Know About It

By James Williams


The sector of computer technology is experiencing another wave of advanced applications for user experience and interface. The designations for these are UX and UI for the field of information tech, and something that has fueled the most advanced applications and programs. These have been relevant to many commercial concerns, and the scientific field, too.

In marketing and related concerns, constant research and study have generated much empirical data on detecting and conforming to user emotions or UE. Emotion detection technology is now at the midlevels of application and practice. There are already existing programs and systems for this, but there are some things that still need fleshing out.

Smartphone tech, social media and commercial websites are now exploring the possibilities of accessing consumer emotion for their processes. For one, marketing programs can become better suited to conform to user interaction when they are able to detect user emotion. The only persons who will not be affected by this are those whose brains have been damaged.

Emotion is now known to be the single most important driver for consumer behavior. No matter the practical qualities of a product, its appeal to consumer emotion will be the most important factor to its success. But the need here is to have the perfect product with many uses or purposes before it can be marketed to target consumer feelings.

The most relevant software available for UE today is one that studies consumer emotions, specifically that of expressions on faces. It is still simplistic, but some leading companies have invested on this kind of system, while many others are looking for new UE interactive systems Virtual reality systems already has a thing with motion detectors for games, apps and other programs.

One promising tech involves detectors for galvanic responses on the skin, while med tech has things measuring blood pressure and heartbeats that might be UE convertible. Even the most basic programs nowadays can respond to emotive data from consumers, a very common practice that is tasked to look for specific customer desires. And the tech is getting better here every day.

But then, these are too simple, involving basic question and answer sets, even as widgets try to take out the feel of interviews for better engagement. Detecting emotions then is not something new in this regard. With things like signal processing, computer vision and machine learning, the empty gaps are now being filled to work for a UE process.

A simple thing like data mining can quickly come up with any user emotional profile, as long as it is found in open source internet. This is not invasion of privacy, as some critics view it, but a way for companies to access consumers on a very wide scale. Patterns within this profile enable computer programs to track emotional behavior to near accurate levels.

However, there is need for more physical data to add more accuracy to emotional response systems for machines. That is why companies are investing a lot of money in devices that can sense all kinds of human physical reactions. Projections for this part of the industry are at tens of billions of dollars of added business.




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