As 2018 comes to a close, Long Island SEO specialists and agencies will undoubtedly be looking to improve their strategies. After all, algorithms will change, which means that shifts and adjustments will be required as well. You shouldn't let this level of challenge deter you, though, as preparing for 2019 may not be as difficult as it seems. In fact, here are the 4 best SEO tips that you can use heading into the new year.
One of the things to know about SEO, heading into 2019, is that content matters. In fact, companies like fishbat will argue that it's the cornerstone of any top-performing strategy. If you don't provide value, be it in regard to technology, business, food, or any other focus, then your chances of getting found on different search engines will be low. This is why content has not only mattered in the past, but will continue to be an important variable in 2019.
Next, be mindful of your website and how responsive it is. In the past year or so, search engines have given more focus to websites that are mobile-friendly, which makes sense given the fact that most people go online with their mobile devices. They desire smooth user experiences, which means that search engines will rank sites higher if they can be easily accessed from different devices. Simply put, the connection between web design and SEO couldn't be stronger.
Social media, depending on how it's used, can also be used to improve or maintain SEO efforts in the new year. Keep in mind that while social media signals - these include likes, shares, retweets, etc. - may not directly influence search engine rankings, they can still be useful. As content is routinely shared on such platforms as Facebook, LinkedIn and Instagram, awareness builds. This level of awareness can encourage people to search for company names, which can have an indirect SEO impact.
For those that have been looking to get the most out of SEO in 2019, these are the tips to keep in mind. Don't rely on these alone, though, as you must stay up-to-date on any changes that are seen. After all, the ability to rank online is a complex one, with certain methods either decreasing or increasing in performance over time. The more that you read up on SEO, the better you can make your strategy, which will allow you to stand out from the competition.
One of the things to know about SEO, heading into 2019, is that content matters. In fact, companies like fishbat will argue that it's the cornerstone of any top-performing strategy. If you don't provide value, be it in regard to technology, business, food, or any other focus, then your chances of getting found on different search engines will be low. This is why content has not only mattered in the past, but will continue to be an important variable in 2019.
Next, be mindful of your website and how responsive it is. In the past year or so, search engines have given more focus to websites that are mobile-friendly, which makes sense given the fact that most people go online with their mobile devices. They desire smooth user experiences, which means that search engines will rank sites higher if they can be easily accessed from different devices. Simply put, the connection between web design and SEO couldn't be stronger.
Social media, depending on how it's used, can also be used to improve or maintain SEO efforts in the new year. Keep in mind that while social media signals - these include likes, shares, retweets, etc. - may not directly influence search engine rankings, they can still be useful. As content is routinely shared on such platforms as Facebook, LinkedIn and Instagram, awareness builds. This level of awareness can encourage people to search for company names, which can have an indirect SEO impact.
For those that have been looking to get the most out of SEO in 2019, these are the tips to keep in mind. Don't rely on these alone, though, as you must stay up-to-date on any changes that are seen. After all, the ability to rank online is a complex one, with certain methods either decreasing or increasing in performance over time. The more that you read up on SEO, the better you can make your strategy, which will allow you to stand out from the competition.